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Missing Link’s 9 Things

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September 1st, 2018 Richard Mulholland

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Missing Link's 9 Things

You are the collection of your things. The clothes you wear, the things you buy, the car you drive. They’re your things, and they make you, you!

We have our things too.

Most companies have values to drive behaviour. However, we believe it’s our things that make us, us. We didn’t want to get all philosophical about it, we wanted something real. So we looked back at the last 21 years and we picked out the stuff that made us work. The stuff we valued, and the stuff our customers valued. These are those things.

Missing Link’s 9 Things (download the PDF here) are not only a representation of what we hold ourselves accountable to for each other. They’re also the things we hold ourselves accountable to for our customers. Beyond the project, beyond the contract, beyond the deadlines, lie our 9 Things that underpin it all. Our 9 Things that make us, us.

We give a shit. We aim to make people smarter. We focus on solving the problem, and then creating work that’s worth signing. In any interaction with our customers, we want to be impossible to forget. At the same time being badass at the boring, ticking things off the list as we go. We take time to understand the problem, and assume fucking nothing. We have a stash of cement pills handy when we need to harden the hell up and make tough decisions to have tough conversations. And finally, we’re born to question everything. Even these Things.

This is our commitment to ourselves, each other, and our customers.

If any of our team is not living up to our 9 Things, I want to know straight away. Challenge us on these things. Push us even!

Do. The. Thing.

We sure intend to.

Want to see what each Thing represents in detail? Download the PDF here.

Posted by Richard Mulholland

A motorbike riding, boardgame playing, punk rocking, kung-fu fighting, kettlebell swinging, business running, microphone abusing inked-ellectual gentleman. And Missing Link founder.

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    Dr NC Songelwa February 7, 2019 at 10:03 am

    Missing link team – the A team!!!

    Hi Donovan
    You took me through a journey of confidence within an hour. I made a well structured professional presentation of a company I joined in 2 weeks and was able to deliver it with simplicity, impact, and clarity.



    The Missing Link Team July 3, 2019 at 6:43 am

    Thank you so much for the feedback, Doc! Always great receiving these kinds of messages.


    Donovan de Souza July 4, 2019 at 10:48 am

    Hey Mvusy

    Thanks so much for the kind words and for trusting the process. We love it when a plan comes together! All best as NTVIS becomes JURNI, we look forward to the day when you become a household name 🙂

    Chat soon!


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