QUESTION THREE: Are you a company of hibernators or a company of adapters?
If you are cancelling your conference, enjoy your hibernation. Go dig a hole, climb in, and wait for the plague to pass, but think about this: if that information was important enough to share in a conference room, then it should be important enough to share on a conference call.
If you’re an adapter, and you really are one of my make people smarter clan. Then for goodness sake ADAPT!
I mentioned TED previously. I am one of the lucky few that has attended a few official TED events (I was lucky enough to do a 3-minute talk at TED Global in 2005, and was one of the speaker coaches at TED Global in 2011). It’s a really small amount of people that have attended TED talks, but it’s almost impossible to find someone that hasn’t watched one. Online!
It turns out, we can learn from watching talks online just fine. In fact, in many ways, they can be better. So tell me again why you are cancelling? There are heaps of tools available for you to turn your conference into a series of short-punchy webinars.
I can tell you this, that webinar software is a heck of a lot cheaper than the hotel rooms are – and here’s the thing, now that you have removed the gift of the booze and parties, you have no excuse for not delivering an absolute ass-kicker of a presentation, because now the presenters have nothing to hide behind.
You just have to be good.
Over the next few days, I’ll write posts for you on tips for how you can successfully run an online company conference. For goodness sake though, just run it! Question your priorities, and be an adaptor.
Obviously, owning a company that helps with this, my motives for this post are not completely selfless, and we’d love to help you make better presentations. However, if not us, reach out to one of our competitors (compatriots). I can also recommend; Duarte, Ethos3, and Secret Weapon.
This is not just a call to action, it’s a call to adaptation.
I hope you take it…!